Chapter 2 Customer Service during a Pandemic: Citizens’ and Health Workers’ Perceptions of State COVID-19 Interventions in Ghana
The sole reason we are in business is to make life less difficult for our clients.
– Matthew Odgers
By the end of this chapter, you will be able to:
- Understand and explain the impact of crisis on customer service and customer experience.
- Understand the intervention theory.
- Chronicle the social interventions implemented in Ghana during COVID-19.
- Understand the role and importance of citizen participation in social interventions.
Chapter Outline
- Introduction
- Literature review
- Methodology
- Data analysis
- Results
- Discussion
- Implications
- Conclusions
- Limitations and directions ...
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