Chapter 7 Future Directions for Enhanced Customer Service Delivery in Africa
By the end of this chapter, you will be able to:
- Understand the remedial strategies for customer service delivery.
Chapter Outline
- Introduction
- Strategies for improving customer service delivery in Africa
- Conclusion
- References
Introduction
Customer service is a critical aspect of business success, and its importance cannot be overstated in the African context. As African economies continue to grow and global competition intensifies, there is a pressing need for businesses to prioritise customer service excellence to remain competitive and drive sustainable development (Mondejar et al., 2021). This chapter explores future directions ...
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