September 2014
Beginner to intermediate
408 pages
8h 53m
English
Content preview from Data Mining For Dummies
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Chapter 11
Buying Data
In This Chapter
Wising up about private data
Understanding the sorts of data that vendors provide
Searching for suppliers
Gauging the value of a vendor’s data
Even if you have access to massive quantities of data in internal databases and invaluable public data resources, you may at times still find it worth your while to buy data from commercial suppliers. When the data you need is unavailable, or when it’s available but isn’t up to snuff, turning to private sources for data can make a lot of sense. Some of the advantages of commercial data are as follows:
- Availability: Some data is available only through private sources: data generated in the course of business or other nongovernment activity, for instance, such as consumer or business credit histories or lists of individuals with specific affiliations or interests.
- Preparation: Gathering data from disparate public sources, organizing it into consistent formats and exercising proper management control over that process can be time-consuming and costly. If, for example, you need real-estate transaction data ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.