September 2014
Beginner to intermediate
408 pages
8h 53m
English
Content preview from Data Mining For Dummies
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Chapter 15
Your Exciting Career in Modeling
In This Chapter
Harnessing mathematical models
Investigating decision trees
Exposing the inner workings of neural networks
Now you’re really getting to the data-mining goodies. Modeling is the data miner’s path to knowing the unknown, or at least making well-informed, valuable guesses about the unknown. Data miners have been known to effectively predict which new customers will go on to become big spenders, which process conditions will lead to serious manufacturing problems, and which insurance claims hint of fraud.
You can be the next data miner to look into the unknown and make exciting discoveries. You won’t need psychic powers or a crystal ball, but you’ll need a good grasp of data-mining staples like decision trees, neural networks, and clustering.
This chapter introduces you to those staples and helps you on your way to your career in data modeling! This is the part of the job that data miners often love most, because it’s here that you’ll discover the information that helps drive good business decisions.
Grasping Modeling Concepts
As a data miner, you look for useful patterns in data. Your goal is to discover something that has ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.