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Data Mining for Business Analytics
book

Data Mining for Business Analytics

by Galit Shmueli, Peter C. Bruce, Peter Gedeck, Nitin R. Patel
November 2019
Beginner to intermediate
608 pages
16h 33m
English
Wiley
Content preview from Data Mining for Business Analytics

Index

  • A–B testing, 327
  • A–B tests, 334
  • accident data
    • discriminant analysis, 319
    • naive Bayes, 214
    • neural nets, 292
  • activation function, 287
  • additive seasonality, 432
  • adjusted-R2, 171, 172
  • affinity analysis, 16, 345
  • agglomerative, 379, 387
  • agglomerative algorithm, 387
  • aggregation, 77, 78, 83, 86
  • AIC, 171, 264
  • airfare data
    • multiple linear regression, 181
  • Akaike Information Criterion, 171
  • algorithm, 9
  • ALVINN, 284
  • Amtrak data
    • time series, 411, 424
    • visualization, 65
  • Amtrak ridership example, 453
  • analytics, 3
  • antecedent, 348
  • appliance shipments data
  • Apriori algorithm, 345, 349
  • AR models, 437
  • AR(1), 438, 439
  • area under the curve, 140
  • ARIMA models, 437
  • artificial intelligence, 5, 9, 100
  • artificial neural networks, 284
  • association rules, 16, 18, 345, 346
  • asymmetric cost, 27, 149, 541
  • asymmetric response, 541
  • attribute, 9
  • AUC, 140
  • Australian wine sales data
  • Auto posts, 512
  • autocorrelation, 423, 433, 438
  • average linkage, 390, 393
  • average squared errors, 165
  • back propagation, 290
  • backward elimination, 172, 264
  • bag-of-words, 497, 501
  • bagging, 243, 331
  • balanced portfolios, 376
  • bar chart, 65
  • batch updating, 291
  • bath soap data, 537
  • benchmark, 127, 145
  • benchmark confidence value, 351
  • best subsets, 44
  • betweenness in a network, 481
  • bias, 36, 170, 318
  • bias–variance ...
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Publisher Resources

ISBN: 9781119549840Purchase book