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Data Science For Dummies, 2nd Edition
book

Data Science For Dummies, 2nd Edition

by Lillian Pierson, Jake Porway
March 2017
Beginner
384 pages
9h 24m
English
For Dummies
Audiobook available
Content preview from Data Science For Dummies, 2nd Edition

Chapter 3

Applying Data-Driven Insights to Business and Industry

IN THIS CHAPTER

check Seeing the benefits of business-centric data science

check Knowing business intelligence from business-centric data science

check Finding the expert to call when you want the job done right

check Seeing how a real-world business put data science to good use

To the nerds and geeks out there, data science is interesting in its own right, but to most people, it’s interesting only because of the benefits it can generate. Most business managers and organizational leaders couldn’t care less about coding and complex statistical algorithms. They are, on the other hand, extremely interested in finding new ways to increase business profits by increasing sales rates and decreasing inefficiencies. In this chapter, I introduce the concept of business-centric data science, discuss how it differs from traditional business intelligence, and talk about how you can use data-derived business insights to increase your business’s bottom line.

The modern business world is absolutely deluged with data. That’s because every line of business, ...

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Publisher Resources

ISBN: 9781119327639Purchase book