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Data Strategy by Majid Abai, Larissa T. Moss, Sid Adelman

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Chapter 10. Business Intelligence

On September 12, 2001, most U.S. organizations scrambled to assess the effects of the terrorist attacks of the day before on their businesses. It was not an easy task. The information needed was not readily available. For most, it took days to calculate the losses. For some, it took weeks. There were only a handful of organizations that were able to readily measure the total monetary damage to their businesses within hours. They utilized business intelligence (BI) tools and methodologies to perform the assessment. In addition, many experts believe that the attacks ...

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