Nailing the Right Exposure
If you consider the qualities that constitute the most important tools for creating an outstanding image, an appropriate exposure is easily in the top three, along with picture sharpness/focus, and framing/composition. Within this triumvirate, exposure potentially involves the largest number of variables and can improve (or hinder) the impact of your image in a variety of ways. That’s particularly true because how you achieve a particular exposure setting can have as much impact as what settings you select.
Think about it. Incorrect exposure can affect the tonal values in your image in a detrimental way, obscuring detail in shadows or washing out the highlights. But even exposure that’s theoretically satisfactory ...