Section 2: Text Properties: What Contextual Factors Affect Humor Perception?
16 The Sociopragmatics of Humor
Acknowledgments: The authors are grateful to Argiris Archakis for helpful suggestions on this chapter.
Abstract
The sociopragmatic approach to humor places emphasis on investigating the ‘local’ (i.e. social and cultural) contextual particularities which may shape humorous discourse, rather than on exploring ‘universal’ trends or practices which may be considered to be common among speakers who belong to different sociocultural communities. Such an approach presupposes a dynamic understanding of humor as a phenomenon that is contextually grounded and interactionally achieved and is identifiable ...
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