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Dead Fish Don't Swim Upstream
book

Dead Fish Don't Swim Upstream

by Jay J. Silverberg, Bruce E. McLean
November 2021
Beginner to intermediate content levelBeginner to intermediate
226 pages
4h 56m
English
Business Expert Press
Content preview from Dead Fish Don't Swim Upstream

CHAPTER 3

Launching a Business Like You Really Mean It

No-Nonsense Tough Questions for the Startup Entrepreneur

The Premise

Starting a business? There are some tough questions to ask yourself. Some answers can be motivating, while others can be very personal and unabashedly embarrassing. Regardless, pay attention to the responses, whether they are what you wanted to hear, or not.

Conventional Thinking

Launching a business is an exciting event. It is highly charged and quite often life-changing. It all starts with an idea, or an opportunity that presents itself to you, and, traditionally, launches an exploratory process of market and competition research, “what if” numbers crunching, business plan game planning, and a mind-numbing buzz that encapsulates ...

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Publisher Resources

ISBN: 9781637421581