CHAPTER 17

Exit Strategies

Getting Out With Money in Your Jeans

Build It to Sell It

The Premise

Build your business with the specific goal of selling it. That requires special attention to what areas you need to focus on as you start, grow, and operate your enterprise.

Conventional Thinking

We tend to think that the businesses we create are “forever,” and it seems all the excitement, roadblocks, sweat equity, and challenges we endure in the process are meant to be critical fabrics interwoven into the venture that we, alone, brought to fruition. This business owes you longevity, right?

Well, get over it. The average life span of a business, according to a McKinsey study, is less than 18 years, down from 68 years in 1958. Other reports state that ...

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