O'Reilly logo

Definitive Guides for Supply Chain Management Professionals (Collection) by Nada Sanders, Tate Wendy, Haozhe Chen, C. Clifford Defee, Joe B. Hanna, Gibson Brian J., Brian C. Keller, Scott B. Keller, Robert Frankel

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

4. Qualitative Forecasting Techniques

Chapter 3 directed your attention to looking in the rear-view mirror—to techniques for examining historical demand data, finding patterns in that historical demand, and then projecting those patterns into the future. You gain much insight from this exercise, but as concluded at the end of Chapter 3, if you only look in the rear-view mirror, you might get hit by a truck! This chapter discusses techniques and approaches for pointing your eyes out through the front windshield—at the future. In other words, it discusses the topic of qualitative forecasting.

First, the chapter defines qualitative forecasting and discusses when employing these qualitative techniques makes sense. Then, it discusses the most typical ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required