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Delivering Knock Your Socks Off Service, 5th Edition
book

Delivering Knock Your Socks Off Service, 5th Edition

by PERFORMANCE RESEARCH ASSOCIATES, John BUSH
October 2011
Beginner to intermediate content levelBeginner to intermediate
208 pages
4h 24m
English
AMACOM
Content preview from Delivering Knock Your Socks Off Service, 5th Edition

24Putting Your Best E-Mail Foot Forward

“When you introduce yourself via e-mail, not only are you making a first impression, you’re also leaving a written record.”

—Virginia Shea, Netiquette™ Guru

Today many organizations regularly communicate with their customers via e-mail. Sometimes that e-mail comes through the company’s commercial web site, other times it comes through an ISP (Internet service provider) like AOL, MSN, Yahoo, or Google.

Regardless of the route e-mail follows to get to your screen, there are both customer expectations and protocols to observe when you are providing customer service by e-mail. Customers judge online service by how easy a company is to contact and how quickly and accurately questions are answered. And while ...

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Publisher Resources

ISBN: 9780814417553