Video description
In 2013, IBM, one of the world’s largest technology companies, set the mission to create a sustainable culture of design. The goal: bring a human-centered focus to thousands of product and service experiences. Doug Powell offers a look at how this 350,000-employee company implemented Design Thinking and is addressing the needs of their users to deliver outcomes with speed and at scale.
Table of contents
Product information
- Title: Design, Culture, and Transformation—Design Thinking at IBM
- Author(s):
- Release date: November 2017
- Publisher(s): O'Reilly Media, Inc.
- ISBN: 9781492031215
You might also like
video
Influencing People Honestly
The word “influence” rightfully smacks of manipulation. But what if you could influence others using communication …
video
Learn from the Experts about Design Thinking: Holly O'Driscoll
Learn from the Experts is a series where we sit down with leading industry practitioners and …
video
Introduction to Big Data
In this Introduction to Big Data training course, expert author Vladimir Bacvanski teaches you about Big …
video
Learn from the Experts about Design Thinking: Katrina Alcorn
Learn from the Experts is a series where we sit down with leading industry practitioners and …
