Design for Emotion

Table of contents

1. Cover Image
2. Table of Contents
3. Title
4. Copyright
5. Acknowledgments
6. Author Bios
7. Foreword
8. Introduction
9. Chapter 1. Why Design for Emotion?
   1. Useful, Usable and Desirable
   2. Emotion, Personality and Meaning
   3. Conclusion
   4. References
10. Chapter 2. What is Emotion?
    1. Understanding Emotion
    2. The Anatomy and Influence of Emotion
    3. Conclusion
    4. References
11. Chapter 3. When Do We Design for Emotion?
    1. Measuring Success through Flow
    2. Attention and Flow
    3. The Senses and Attention
    4. Emotion, Attention and Behavior
    5. Emotion and Flow
    6. Conclusions
    7. References
12. Chapter 4. Where Do We Design for Emotion?
    1. Product Personalities
    2. Aesthetics and Interaction
    3. Responses, Experiences and Relationships
    4. Personality Traits and Design
    5. Gender and Stereotypes
    6. The Evolution of Emotion and Personality
    7. Conclusions
    8. References
13. Chapter 5. How Do We Design for Emotion?
    1. Designing Relationships
    2. Cutting Through the Jargon
    3. The A.C.T. Model
    4. Using the A.C.T. Model
    5. Understanding the Dimensions of Emotion
    6. What Personality Do I Design?
    7. A.C.T. Guidelines
    8. Conclusions
    9. References
14. Chapter 6. Interviews and Case Studies
    1. Interviews
    2. Case Studies
    3. Conclusions
15. Trademarks
16. Index