Chapter 5 Language: I Told You So
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Language: I Told You So
In Voltaireâs words, âLanguage is very difficult to put into words.â But Iâm going to try to anyway.
In this chapter, weâre going to discuss what words our audiences are using, and why itâs so important for us to understand what those words tell us about how we should design our products and services.
Wait, Didnât We Just Cover This?
In the previous chapter, we discussed our mental representations of meaning. We have linguistic references for these concepts as well. Often, nonlinguists think of a concept and the linguistic references to that concept as one and the same. But theyâre not. Words are actually strings of morphemes/phonemes/letters that are associated ...