Chapter 10

Finding Ideas

IN THIS CHAPTER

check Spelling out the steps of the creative process

check Finding stimuli for new ideas

check Applying rules that foster creativity

check Considering the secrets to creativity

check Overcoming barriers to creative work

check Selecting the right techniques to find ideas

You've come to the phase of the design thinking process where you actually develop ideas. Your goal must be to generate as many ideas as possible. In this chapter, you find out how the creative process works and which principles you can use for this process. Your task is to identify sources for new ideas so that you can uncover innovative approaches. To prepare for your creative work, first familiarize yourself with the factors for success, and then scout out which creativity blocks might exist and how you can overcome then. Ultimately, you’ll get to know the systematics behind the techniques designed to further ...

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