Producing Each Issue
Two additional techniques you can use to simplify creating each issue are list-based writing and writing to fit.
List-Based Writing
The starting point to completing each of your previously identified topics is to build on the ideas you entered on your Editorial Calendar Worksheet.
You’ll want to create an expanded plan for each issue. This can be based on the One-Page Newsletter Issue Planner, shown in Figure 11-7.
One-Page Newsletter Issue Planning Worksheet | |||
---|---|---|---|
Text element | Purpose | Content ideas | Length |
Headline | Quickly communicate topic benefit | Proposals ... |
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