Designing Data Governance from the Ground Up

Choose Which Outcomes You’ll Use to Measure Success

Our data-obsessed world is equally obsessed with metrics. In some ways, that’s a good thing. We measure what we value, and if you’re not measuring something, there’s a strong chance it’s not important to you.

That said, data and metrics mean nothing without context. If you notice that your social service clients drop out of your programs, it could mean that they no longer need as much consistent help. It could also mean that your clients can’t confirm how to renew their memberships, learn about other programs they might use, or look up the programs they are currently enrolled in. Without conducting user research to confirm why clients slip out of your programs, you’re just using data to reinforce ...