The subject of how to monetize games for kids can be touchy. But the reality is that it’s a business and a lucrative one for many. The same business models used in games in general can be used for children’s games; however, some present challenges, depending on the age of the audience.
This chapter summarizes business models in the gaming industry and the challenges they present in the children’s media sphere, including:
- Premium games
- Free games
- Ad support
- Free-to-play and in-app purchase games
- Monetization and ethical considerations for children’s games
A premium game is a one-time purchase that gives the user access to the entire game without making another purchase. Premium games are especially ...