Chapter 6: Assessment of the competitiveness and effectiveness of the business model 4.0

Sandra Grabowskaa; Sebastian Saniukb    aSilesian University of Technology, Katowice, PolandbUniversity of Zielona Góra, Zielona Góra, Poland

Abstract

The fourth industrial revolution resulting from the application of new telecommunications technologies and the networking of the economy means dynamic changes in the conditions of running a business. Globalization and competition increase present enterprises with new challenges and the need to apply new business models. The fourth industrial revolution has been going on for several years, affecting the business, industry, and other areas of life, generating new opportunities for both companies and customers. An ...

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