7
Designing Outside the Box
Remember Bill Hamm (from scenario 1)? Bill brought successes to Hoboken Automotive Devices not because he held with tradition but because he focused on needed outcomes—intensely focused on needed outcomes. Every decision he made and direction he gave was based on its value for achieving the targeted performance.
He was more concerned, for example, with recognizing learners as people than with the “proper” sequencing of content. Even if content were perfectly sequenced (whatever that is), even sequenced perfectly and specifically for a specific learner, that learner might still opt to browse about—picking things up in something of a haphazard sequence or purposely creating puzzles to solve and getting involved. (Remember, ...

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