Developer Advocacy: Establishing Trust, Creating Connections, and Inspiring Developers to Build Better

© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2023

C. Riley, C. TozziDeveloper Advocacyhttps://doi.org/10.1007/978-1-4842-9597-7_4

4. Managing Work Output for Your New Advocacy Team

Chris Riley¹   and Chris Tozzi²

(1)

Boulder, CO, USA

(2)

Troy, NY, USA

 

The previous chapter discussed how to create a developer advocacy team. But what do you do with your developer advocates (or if you’re just starting out, your single advocate) once you’ve introduced the function into your business. In other words, which work expectations should you set for advocates, how should you structure their tasks, and how do you measure their success?

Those are the questions we tackle in this chapter, which is geared for organizations that ...