Developer Relations: How to Build and Grow a Successful Developer Program

© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2021

C. Lewko, J. PartonDeveloper Relationshttps://doi.org/10.1007/978-1-4842-7164-3_18

18. Evaluate

Will It Meet My Needs?

Caroline Lewko¹   and James Parton²

(1)

Vancouver, BC, Canada

(2)

London, UK

 

When the developer moves into the Evaluate stage, their primary motivation is to find out if your product will meet their needs. They are looking for any “red flags” that give them reason to walk away. Your task is to pique their interest, answer their questions, and remove any doubt, via a range of resources that move them toward some type of activation with you.

In this chapter, we’ll review the questions developers want to answer and their expectations of the touchpoints ...