All we hear is Lady-o Gaga: Popular Culture 2.0
Alexander Cameron
Abstract:
Many celebrities have used the read write web to build their fame. Few have used Twitter, Facebook or YouTube as effectively as Lady Gaga. She mobilises her fans – the monsters – in a way that transcends comparisons with earlier singers such as Madonna, Britney Spears or Cher. Most importantly, she uses social media to integrate music, fashion, photography and fandom to create a hyper-reflexive popular culture.
Key words
Lady Gaga
monsters
interactivity
popular culture
fandom
Stefani Joanne Angelina Germanotta was born on 28 March 1986 in New York City. Within less than a quarter of a decade, she has ascended popular culture. By 2010, she was positioned ...
Get Digital Dialogues and Community 2.0 now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
