CHAPTER TEN
Sustaining Discovery-Driven Growth
The challenge of introducing discovery-driven planning to an organization is by no means met just because a critical mass of people are using a few of the tools. We have found that certain structures and practices are necessary (if not entirely sufficient) to support the process and to sustain a discovery-driven mindset.
Structures and Practices
As Ron Pierantozzi of Air Products and Chemicals says, companies often don’t realize that the ability to continuously drive innovation for the long term requires not just one competency but three: competencies of discovery, which allow a firm to generate new ideas; competencies of incubation, which take an idea from an opportunity to a business proposition; ...
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