Praise for Display Advertising: An Hour A Day
The Google Display Network can be an amazing source of new customers if you do it right. However, for years it’s been misused causing many to have a negative impression of display. Finally, there is a book that concentrates solely on display and tells you how to do it correctly. Display Advertising: An Hour a Day is a must read for anyone serious about expanding their AdWords reach beyond search to finding new sources of revenue in the massive world of display advertising.
Brad Geddes, Author, Advanced Google Adwords & Founder of Certified Knowledge
Display advertising represents an incredible opportunity to do three delightful things: Engage consumers, deliver relevance and impact your bottom-line. ...