13. Broad Thinking—Connecting Design and Innovation with What Women Want

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Yvonne Lin is an expert at considering gender in developing compelling and functional solutions to complex design problems. She is one of the founding members of 4B and the Femme Den. She was a named a Master of Design by Fast Company. Previously, she was an Associate Director at Smart Design. She has a B.A. in Visual Art and a B.A. in Engineering from Brown University. She is the inventor on more than 20 patents and has designed products and experiences for companies like Nike, Johnson & Johnson, Hewlett-Packard, American Express, LEGO, Pyrex, Nissan, and Under Armour. She ...

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