CHAPTER 16

STEP EIGHT: SEQUENTIAL STEPS CREATE SUCCESS

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Congratulations! You are at Step Eight of the Expose Yourself Process. You are about to get the final components of a formula that outlines the exact method for building an intentional brand that will reshape your career and life. However, you have to understand one crucial fact that is the key to your success—a large social media following doesn’t do nearly as much for your career as you may have assumed it does. A large volume of followers that you don’t have connections and ties to means nothing unless they feel connected to you at a human level. On the other hand, a large volume of followers ...

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