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22 YOUR BUYERS ARE LAZY, BUSY, AND BEFUDDLED

Marketing and selling have become even more challenging because—now more than ever—your buyers are lazy, busy, and befuddled.

See if some of these characteristics ring true with YOUR prospects and buyers:

LAZY

Your buyers do not look forward to being marketed and sold to. The old standards of good, cheap, and fast have been replaced with the new so-called web 2.0 standard of perfect, free, and now. Instant gratification, easy to buy, and effortless to install are the new watchwords for marketing and sales success. The expert at hand is the expert who gets hired.

BUSY

Buyers have a million things on ...

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