DAY 3:
DEVELOP YOUR PLATFORM-BUILDING PLAN—PART I
A platform-building plan is a combination marketing plan/visibility plan that you’ll use throughout the rest of this program (and beyond).
Why do you want to create one? Because it will serve as your blueprint, showing you how to build an effective thought leadership platform that will attract the attention of the right kind of people—the people you want to market to. It includes:
Your Budget (for Marketing/Client Acquisition)
Your Niche
Your Competition
Your Strengths/Assets
Your Obstacles/Blind ...
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