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Drawing for Graphic Design by Timothy Samara

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178
/
179
Arti-
f/
act
s
This section presents
a showcase of graphic
design projects in
which drawing is an
intrinsic part and
plays a dramatic role.
Drawing
/ for Graphic
Design
Designers work with drawing every day
and in every medium: in print, interac-
tive, and environmental projects. From
integrating it as a method for planning and
ideation, exploiting it for unique manipu-
lation of typography or photography,
to its implementation as a medium of
communication itself—the possibilities for
enriching the design process are endless,
as is the range of stylistic approach and
the potential for robust visual voice.
The work shown here, by no means
exhaustive, demonstrates the commanding
presence of drawing in projects by
students and professional designers and
studios from around the world, each
as diverse as the methods and visual
languages that they explore.
180
/
181
Magazine Cover
/
The extreme
scale of a reductive translation of
pulsing neurons situates the viewer
inside the featured article’s subject.
Hinterland United States
Event Poster
/
A massive,
figural brush drawing and sharply
contrasting red dot capture the
power of Sumo with nods to its
cultural heritage. Jin Kwang Kim,
School of Visual Arts United States
Concert Poster
/
Delicate engraving
supports a network of vivid arteries;
against a decorative, Victorian pattern,
they evoke rhythm, science, and the
surreal. Base Art Co. United States
Drawing
/ for Graphic
Design
Artifacts
Showcase
of Real-World
Projects
Condom Packaging
/
Gestural
marks—in varied palettes that
differentiate products—lend
discreet elegance while alluding to
the effusive joy of sexual relations.
BAI.S Design Ofce China
Exhibition Poster
/
Lacelike
patterns, deftly defining a very inti-
mate anatomy, contrast a sharply
drawn icon and sensuous gradation
of color that suffuses the poster
with a suggestively tactile quality.
Yuri Surkov Russia
Political Poster
/
The overwhelming
tension of confrontational type forms gives
way to delicately scrawled emotional
symbols within the figure’s relatively calm
interior. Chacundum Brazil
Cookbook
/
Flatly cut-out, iconic
still lifes that accompany text
and recipes minimize intimidation
toward baking, supported by a
comforting, nostalgic color palette.
AdamsMorioka, Inc. United States
Chef’s Apron
/
Flowing, parallel
lines become spaghetti as they
draw the letters of a logotype and
icon of a fork holding pasta on
this promotional novelty product.
LoSiento Spain
Restaurant Identity
/
The flared
strokes of a calligraphic logo and
translation of roiling flames, applied to
banners and an exterior window-wall,
characterize this eatery whose name
means “on fire.” PCD Estudio de Diseño
Argentina

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