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CHAPTER 10Taking Action in Your Firm

Innovation is ultimately not an act of intellect but of will Joseph Schumpeter

Having read this far, it is perhaps safe to assume that you are someone deeply involved in or concerned about the future of your firm. And having read all about what the Innovation Vanguard firms are doing, and having jotted down your own ideas as to how to best develop an innovation process for your firm, you now face a choice—whether you will act on your ideas or whether you’ll let your good intentions lapse.

The choice is what you will do with the ideas you’ve gained from investing your time in reading this book. It could easily be that the forward progress of your firm rests on what you decide to do at this point.

You ...

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