4The Strategic Process
If you are planning for one year, grow rice. If you are planning for 20 years, grow trees. If you are planning for centuries, grow men.
—Chinese proverb
The strategic process depends on how far out into the future the organization is looking. The focus of various levels along with typical planning horizons follows:
Operating unit | Near-term strategic planning | Up to 1 year |
Operating division | Short-term strategic planning | 1 to 6 years |
Company | Mid-term strategic planning | 6 to 10 years |
Corporation | Long-term planning | 10 to 30 years |
Industry | Far-range planning | 30+ years |
We will discuss mid- to long-range planning ...
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