Chapter 20. Social Media and Skype
Social media can broadly be defined as Internet sites and apps designed around social interaction. The Internet, has always centered on communication, and now that form of communication entered the mainstream. As we write this, the Facebook site at www.facebook.com is the most popular website in the world.
These days, being social can also be good business, so much so that it's become a regular component of CRM (customer-relationship management). Social media keeps your customers updated with your latest projects, keeps them excited about your products and services, and lets them tell you where you should go next. Social media also helps you personally network with your colleagues or find your next opportunity. ...
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