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E-Commerce and V-Business
book

E-Commerce and V-Business

by Stuart Barnes, Brian Hunt
June 2013
Intermediate to advanced
304 pages
10h 54m
English
Routledge
Content preview from E-Commerce and V-Business

1

Business transformationon the Internet

Soumitra Dutta and Arie Segev

Introduction

Despite many scepticisms and some hesitation, business on the Internet has taken off. Though difficult to account for accurately, growth in Internet sales has exceeded most expert estimates and is predicted to exceed US$1.2 trillion by the year 2002 (Activmedia, 1999).

There is also real money in the Internet revolution. Far from experimenting with a toy, organizations are reaping rich financial rewards from the Internet. Cisco is a case in point. Cisco played a pioneering role in building the Internet. Today the Internet is not only Cisco's business, but it is also its way of doing business. The Internet permeates every nook and cranny of Cisco's operations ...

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Publisher Resources

ISBN: 9780750645324