Skip to Content
e-Learning and the Science of Instruction
book

e-Learning and the Science of Instruction

by Ruth C. Clark, Richard E. Mayer
March 2016
Beginner to intermediate
528 pages
12h 59m
English
Wiley
Content preview from e-Learning and the Science of Instruction

CHAPTER 6 Applying the Modality Principle Present Words as Audio Narration Rather Than On-Screen Text

CHAPTER SUMMARY

The modality principle has the most research evidence of any of the principles described in this book. Technical constraints on the use of audio in e-learning may lead consumers or designers of e-learning to rely on text to present content and describe visuals. However, when it’s feasible to use audio, there is considerable evidence that presenting words in audio rather than on-screen text can result in significant learning gains. In this chapter we summarize the empirical evidence for learning gains that result from using audio rather than on-screen text to describe graphics. To moderate this guideline, we also describe a number of situations in which memory limitations and the transient nature of audio require the use of printed text rather than audio.

The psychological advantage of using audio presentation is a result of the incoming information being split across two separate cognitive channels—words in the auditory channel and pictures in the visual channel—rather than concentrating both words (as on-screen text) and pictures in the visual channel. Presenting words in spoken form rather than printed form allows us to off-load processing of words from the visual channel to the auditory channel, thereby freeing more capacity for processing graphics in the visual channel.

In this edition, we expand our discussion of the boundary conditions for the modality ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

e-Learning and the Science of Instruction, 5th Edition

e-Learning and the Science of Instruction, 5th Edition

Ruth C. Clark, Richard E. Mayer

Publisher Resources

ISBN: 9781119158660Purchase book