Chapter 1
Be Sure Your Listings Make Cents
IN THIS CHAPTER
Knowing the costs of selling an item
Getting more punch with options
Figuring Final Value Fees
Understanding the different types of auctions
Including PayPal costs
Knowing hidden shipping and handling expenses
Selling on eBay is a good idea for anyone. You clean out your garage, sell things you might have thrown away anyway, and make a profit. What a wonderful marketplace! You can make money in your spare time and enhance your lifestyle with just a few clicks on your keyboard and mouse.
When you decide to sell on eBay in earnest, however, you can run into business problems like tight profit margins. Few eBay sellers have a background in retailing or marketing, and eBay is all about retailing and marketing. In this chapter, I give you tips on pricing strategies. The first item on the agenda is to understand all the fees involved ...
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