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Effective Management of Benchmarking Projects by Mohamed Zairi

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2    The strategic application ofbenchmarking for best practice:a prioritization tool

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2.1    Introduction

There is definitely a better awareness of the ‘art of benchmarking’ and its application is spreading to encapsulate various organizational contexts including non-profit-making sectors such as health care, the army, local government agencies, among others. Indeed, examples of benefits which may be derived from the use of benchmarking are in abundance ...

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