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Elite Minds: How Winners Think Differently to Create a Competitive Edge and Maximize Success by Dr. Stan Beecham

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The Intention of Why

What is to give light must endure burning.

—VIKTOR FRANKL

There is a great line in Lewis Carroll’s book Alice in Wonderland where Alice and the Cheshire Cat met at a fork in the road. Alice said to the Cat, “Would you tell me, please, which way I ought to go from here?”

“That depends a good deal on where you want to get to,” said the Cat.

“I don’t much care where,” said Alice.

“Then it doesn’t matter which way you go,” purred the Cat.

“So long as I get somewhere,” Alice added as an explanation.

“Oh, you’re sure to do that,” said the Cat, “if you only walk long enough.”

The lesson here is that we need to know where we want ...

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