Chapter 7

Getting advice


As you move through the process of firming up your core proposition and start developing your business plan, you may have started to question whether you need advice. We discuss here in more detail when and how you might need some external help.

Trusting your experience and instincts

If you have chosen your business correctly, you should not need external advice about your core activity – you are the expert! You have already created your proposition, formulated a strategy and confirmed there are good prospects in the market for your operation.

That is not to say that you might decide to outsource some aspects of ...

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