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Energy Efficiency
book

Energy Efficiency

by Fereidoon P. Sioshansi
February 2013
Intermediate to advanced
688 pages
21h 9m
English
Academic Press
Content preview from Energy Efficiency
Chapter 23

The Ultimate Challenge

Getting Consumers Engaged in Energy Efficiency

Alex Laskey1 and Bruce Syler2, 1Opower, 2Connexus

1 Introduction

Customer engagement is an increasingly important topic of converstation within the energy industry. The central challenge: Most Americans don’t spend a lot of time thinking about their home energy usage. A recent study from Accenture estimated that the average American interacts with their utility just 7 minutes a year.1

How do you help people save energy in just 7 minutes a year? One approach is to take the consumer out of the loop through increased automation. Under such a scheme, a smarter grid communicating directly with smarter home energy appliances achieves a fully automated home energy usage experience. ...

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Publisher Resources

ISBN: 9780123978790