Chapter 3

Stretching the Photographic Truth

Your integrity as a professional is what your clients trust. If your images stretch the photographic truth to paint a positive impression, that’s your artistic license. However, if your intent is outright deception, you will bear the consequences for painting a false impression. Because determining where the line lies is beyond the scope of this book, this chapter instead offers accepted techniques to shift your work’s visual focus. How much you stretch depends on what is acceptable for your client and job, yet most likely your professional work “stretching” will cover the following topics:

Chapter Contents

  • Removing unwanted objects
  • Replacing the sky
  • Adjusting color
  • Altering content
  • Expanding dynamic ...

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