12. Engaging Analytical Talent

Jeanne G. Harris and Elizabeth Craig

If your company is like a growing number of others, it’s turning to analytics in search of a competitive edge. Your success with analytics hinges on your ability to effectively understand and engage analytical talent—employees who use statistics, rigorous quantitative and qualitative analysis, and information-modeling techniques to shape and make business decisions. First, of course, it’s important to understand the different types of analysts and how common each is in the company.

Four Breeds of Analytical Talent

Drawing on our research with Tom Davenport and Bob Morison in Competing on Analytics and Analytics at Work, as well as our experience with dozens of analytically oriented ...

Get Enterprise Analytics: Optimize Performance, Process, and Decisions Through Big Data now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.