CHAPTER 5BUILDING YOUR GLOBAL SMALL BUSINESS
Businesses start out as a series of experiments. You are testing to see if you can create something that the market wants and if you have sufficient passion to ride the inevitable bumps and delays that any business will provide in ample abundance.
The COAS method in the previous chapter was about conducting a series of experiments that give you the green lights to build a business that will eventually take on a life of its own. You have found a good concept, you have attracted the attention of an audience, offered them something they want and made consistent sales. Now it's time to start building up your business with a product ecosystem and a core team.
Build Your Model First
An important next ...
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