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Entrepreneurship Lessons for Success (Collection)
book

Entrepreneurship Lessons for Success (Collection)

by Edward D. Hess Bruce Barringer Charles F. Goetz, R. Duane Ireland, Wes Moss
February 2012
Beginner
672 pages
17h 47m
English
Pearson
Content preview from Entrepreneurship Lessons for Success (Collection)

18. Exercise Your Middle Brain

—Randy Brandoff (Marquis Jet)

Randy Brandoff is ambidextrous—he can comfortably perform most tasks with either his right or left hand. Pretty wild. I'm not suggesting that you need to be able to do this in order to be successful in business because if that's the case, I'm doomed. But Randy's story shows the strength of being adaptable rather than laser-focused. He calls it being middle-brained. Whatever you call it, Randy's ability to wear many hats launched him into a fantastic career as vice president of marketing at Marquis Jet, the industry leader in private jet cards.

Randy got started at Marquis Jet before it even had a name; in fact, he helped pick the name. He was the first employee, and his first few years ...

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Publisher Resources

ISBN: 9780133038965