Adding to the Basic Design

The press release, as it stands, is not a bad little piece of work. It conveys the information in a straightforward fashion and looks professional enough. But is it really as “jazzed up” as the client wanted? No. Let’s get a little more creative and see what we can do to make the release look really good.

Back to the Headings

You’ll recall that we have all that empty whitespace next to the contact information. How about we put the h1 into that space? It would look pretty cool and would save some space to boot. However, we’ll have to approach this with some caution.

First we need to define the size of the h1 text. Because it’s going into a large empty space, let’s make it bigger than usual—say, three times the size ...

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