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Evaluating E-Learning

Book Description

Does e-learning work? How much does e-learning benefit both the organization and its learners? Is e-learning a wise investment or a waste of corporate resources? Here's a book that answers these and other important questions and guides you in taking a systematic approach that will strengthen your case for e-learning into your organization. Use the book's interactive sections and visit the companion Website to download design forms, examples, job aids, and more!

Table of Contents

  1. Copyright
  2. Preface
    1. Who Is This Book for?
    2. What Will This Book Do for You?
    3. What’s Special About This Book?
  3. The Value in Evaluation
    1. Why Evaluate Your E-Learning?
    2. Specific Reasons to Evaluate
    3. Anticipate Objections to Evaluation
    4. Characteristics of a Good Evaluation Process
    5. Your Turn
  4. Perspectives of Evaluation
    1. Breadth of View
    2. Your Economic Role
    3. Timing of Evaluation
    4. Internal Versus External Evaluation
    5. Levels of Evaluation
    6. Your Turn
  5. Level 1: Response Evaluations
    1. What a Response Evaluation Tells You
    2. Reasons to Perform a Level 1 Evaluation
    3. Techniques for Measuring Response
    4. Tips for Measuring
    5. Your Turn
  6. Level 2: Learning Evaluations
    1. Reasons to Perform a Level 2 Evaluation
    2. How to Measure Learning
    3. Techniques for Measuring Learning
    4. Your Turn
  7. Level 3: Performance Evaluations
    1. Reasons to Conduct a Level 3 Evaluation
    2. How to Measure Performance
    3. Techniques for Measuring Performance
    4. Your Turn
  8. Level 4: Results Evaluations
    1. Reasons to Evaluate Business Results
    2. How to Measure Business Results
    3. Techniques for Measuring Results
    4. Your Turn
  9. Calculating Return-on-Investment
    1. The Basic Formula for ROI
    2. The Scenario
    3. Your Turn
  10. Including More Costs and Benefits
    1. Counting Hard, Soft, and Fuzzy Benefits
    2. Your Turn
  11. Consider Both Producers and Consumers
    1. Producer’s Viewpoint
    2. Consumer’s Viewpoint
    3. Your Turn
  12. Evaluating Course Quality
    1. When to Use a Quality Checklist
    2. Making the Checklist Work for You
    3. Your Turn
  13. Creating Your Evaluation Plan
    1. What Are the Goals of Your Evaluation?
    2. What Is the Schedule of Activities?
    3. How Much Will Evaluation Cost?
    4. What Data Will You Gather?
    5. Who Can Provide the Data?
    6. How Will You Motivate Participants?
    7. How Will You Collect Data?
    8. When Will You Collect Data?
    9. Who Will Collect the Data?
    10. Who Will Analyze the Data?
    11. How Will You Analyze the Data?
    12. How Will You Isolate the Effects of Training?
    13. How Will You Report Results?
    14. Your Turn
  14. Building Evaluation Into the Development Process
    1. Identify Business Goals Behind Training
    2. From Business Goals to Learning Goals
    3. Set Clear Learning Goals
    4. Transform Goals Into Objectives
    5. Stress Concrete Performance
    6. Set All Levels of Objectives
    7. Your Turn
  15. Pragmatics and Professionalism
    1. Get Real and Stay That Way
    2. Measurement Is Not Evaluation
    3. Precision Is Not Accuracy
    4. Sensitivity-Test Your Assumptions
    5. Ponder the ROI of Your Evaluation Process
    6. Summary: A Cost-Effective Wrap-Up
    7. Beyond Evaluation as We Know It
  16. References
  17. Additional Resources
  18. About the Author