5 Typography
This chapter covers
- Some basic vocabulary of typography
- Optimizing your type choices for readability
- Using typography to set the tone of your designs
- Establishing a hierarchy of importance using typography
- Choosing inclusive fonts
Back in the day when desktop publishing was a thing (and it happened to be a thing that I quite enjoyed at the time), I remember when Microsoft Publisher would suggest pairs of sometimes very different-looking fonts that went nicely together, with one to be used for headings and the other for body text. These font schemes, as they were called, felt as enigmatic to me as suggested color palettes did—where did they come from? How could someone know which fonts would pair well and which wouldn’t? Font pairing, ...
Get Everyday Data Visualization now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
