Chapter 5

Visualize Your Content

The Lost Potential of Graphics

What Is a Graphic?

Graphics and the Brain

Do Visuals Promote Long-Term Learning?

Who Benefits From Graphics?

Beyond the Pumpkin Slide

Complex Versus Simple Visuals

Engaging Learners in Content-Specific Graphics

Engaging Learners in Content-General Graphics

Applying Visuals to Your Training

 

If you are like many trainers, you are very comfortable in a world of words. Since preschool, your education has focused on verbal literacy. You’ve devoted many hours to reading and writing from the primary grades though college, but you’ve likely had no training in visual literacy. You think and communicate with words rather than graphics. As instruction is increasingly delivered through slides ...

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